January 2010
M T W T F S S
« Dec   Feb »
 123
45678910
11121314151617
18192021222324
25262728293031
Tags

Archive for January, 2010

A Sure Fire Real Estate Listing Lead Campaign – Farming With Expired Listing Letters

Sunday, January 31st, 2010

A real estate listing lead is one of the most important assets that you can have as a real estate professional. And have no doubt about it – your very survival is dependent on them.

That’s why it behoves you to establish a lead generating system effective for getting them. You should get as many as you can from diverse sources, so that when one source dries up the others will continue being productive.

Expired Listing Letters as a Real Estate Marketing Tool

Expired listing letters are great business building tools. They’re effective for new agents who don’t have an aggressive “in your face” style and can also be productive for veteran agents just looking to increase their real estate market share.

While mailing letters is a passive activity the results can be exhilaratingly successful. With the right letters and approach your real estate listing lead campaign can be a big success, and can in effect be a strategy that won’t fail you until you fail it.

The content of your letters should leave no doubt about why owners of expired listings should renew their listings with you. From encouraging letters listing the benefits of doing business with you through a description of what makes you different, your expired listing letters can reinforce why you should be their Realtor of choice.

Expired Listing Letter Templates

Do you own a collection of letter templates- letters that you can whip out on a moment’s notice to use “as is” or personalize in a matter of minutes for the occasion at hand? If not, an investment in some might be in order.

With prewritten letters you avoid the time, energy, frustration and expense of personally writing letters – which may or may not end up being as effective as you need them to be. Imagine how disappointed you’ll be if you spent weeks writing letters that generated no response.

And you can spend weeks writing them. Although I’m a faster writer now than I was a year ago at times it still takes me a couple or three hours to write a dynamic letter, one that will generate the kind of response I want it to. You also probably have a sense of when you’ve written a really good letter, or not.

But with proven prewritten letters it’s an entirely different ball game. All you have to do is decide which letter you want to mail and then do it. You could be downloading and using hundreds of letters in less time than it takes to fix a cup of coffee. Speed and convenience is a wonderful thing.

Why You Should Use Letters

Letters are a subtle way to bring up problems and offer solutions. If you know about problems that your sellers are experiencing a letter that addresses them and provides effective solutions is a great way to generate leads.

For example, sellers are frustrated because their homes didn’t sell; may be strapped for cash because they have two mortgages; need to sell their home so that they can move to another city to start a new job. The point here is to bring up problems they’re likely dealing with and then offer solutions and position yourself as the solution provider.

In closing, people still enjoy receiving helpful information and opening letters and when you grab their attention with effective opening statements it will entice them to read and learn more. And isn’t that what you want them to do?

Payday Loans for Every Reason

Saturday, January 30th, 2010

There are so many reasons that make people need to have some amount of cash immediately. It is possible to pay for some hot date, to buy gift in special day, or even to safe the day until your next paycheck. The reason behind every need to get the cash is not important, since it is the same requirements that you need to get your cash in so many provider of payday loans.

The payday loans providers need not you to fill in so many complicated forms, since you need only to fulfill three requirements, including an active bank account, verifiable income, and you must at least 18 years old.

Your need of quick cash will be accommodated by these payday loans services; moreover, some of them are offering the service to deliver the cash immediately. Yet, there are still so many considerations involving the providers, and the most important is their reliability, since you will get involved with them financially, and it is dangerous since you will share some important information.

The need of quick cash will easily be obtained, even in overnight. All of your need ranging from the most usual such as date, up to the most serious such as paying the down payment will be solved by the easy service that the payday loans service offered.

Requirements for Getting Cash Advance Loans

Saturday, January 30th, 2010

It is no need to be worried if you need to have cash as soon as possible in the difficult times. There is now the service that will give you the cash that you need by omitting the complicated process that you need to deal with if you lend some money in the bank.

The cash advance loans is the solution for you to get the cash easily and quickly without a complicated process. All you need to do is just filling some forms including your personal information. But it should be noted that there are some easy requirements that you need to fulfill in order to get the cash advance loans. The first is that you should have steady recurring income or in other word you must be employed in the current time. The second is that you should have a bank account or a credit union account. This can be proved by checking your name that is printed in the checks.

The next requirement is that you should be at least 18 years old by showing your identification card. The income that you get from your job should be at least $1000 or $800 in social security or any benefit income. All of these requirements is so easy for you to get the cash advance ranging from $100 to $2500.


Letting Agents Hastings Pride in Property Delivery and Service

Saturday, January 30th, 2010

Oakfield clearly prides in a dedicated and professional service it has been offering its clients while working with any person after a rental property every step of the way and finding the right apartment and at the right place for everyday. It is a letting agents Hastings property dealer at the top of its game.

The letting agents Hastings property dealer thoroughly inspect all the properties they take, to make sure they are meeting strict and sure standards as you might want them. This is to make sure the property will be presentable enough to you and in one of the best conditions. The letting agents Hastings Company makes sure you aren’t bypassed by a good property deal by availing you all the news you might be looking for.

They make sure they have left ‘To Let’ signs conspicuously around the areas they advertise their available properties and in other areas such as town Centre Office buildings and prominently in the United Kingdom Property portal, RightMove, while in the Oakfield Property website the details of the properties are posted and updated every single day.

Another great way that the letting agents Hastings company make sure you don’t miss any new property to check out is offering an alert through SMS once you have registered with them, as soon as a new property is within their grasp.

Real Estate Buyer Lead – Set It And Forget It Web Site Marketing

Saturday, January 30th, 2010

Sometimes a simple approach can be a powerful real estate buyer lead generator. Take real estate web sites for instance. Although more realtor agents have web sites than ever before, few maximize their lead generating capabilities.

For example, woefully few online marketers, Realtors included, generate more than 500 site visitors a day. Heck, most would be happy with 200-300 visitors, let alone 500.

Of course they want more visitors, but inexplicably don’t implement even the easiest lead generating strategies that can help them increase their web site popularity.

Three Sure-fire Web Site Traffic Generation Strategies

One. Populate your web site with lots of real estate marketing articles and reports. Content is the carrot that attracts surfers and search engines. And if the content is sticky enough, meaning that people enjoy reading what you provide,they’ll keep returning to read more.

Search engines will interpret this as popularity and reward you by giving you higher search engine rankings, which increases the number of people who will visit your web site.

In turn, this activity will generate some organic growth whereby other web site owners will discover the content on your site, recognize it for the resource that it is and link to it.

However, your site needs to be 200 – 500 pages large to even think about generating the quantity and quality of leads that you want in order to boos your income. Fortunately, if you don’t have the time to write that many articles, or the money to pay someone to do it for you, pre-written real estate articles and reports is a way to go.

Two. Place an-opt in form on your web site. An opt in form will enable you to capture the contact information of people visiting your web site in exchange for a newsletter, special reports, or some other freebie that you give away that is perceived as high value and desirable to have.

You can take the same pre-written real estate articles and reports mentioned above and repackage them as special reports. You can also use them as articles for a newsletter that you should start if you don’t already have one. In fact, an article can be the newsletter. Remember – simple can be effective, too!

Three. Follow up with your prospects. Regular follow up with them builds rapport and strengthens relationships, so that when they are ready to make real estate transactions you’ll be their agent of choice. And you do this with a sequential autoresponder.

A sequential autoresponder is just what the name suggests, an automatic email message system that sends out messages programmed to be delivered on days and times of your choosing.

For example, you could have one of the aforementioned buyer reports scheduled to go out once a week. That would be 52 contacts a year with hardly any effort at all. And once you set up the autoresponder for one prospect the work is done for all of the other leads to follow, whether it’s 10 or 10,000.

Can you se how this powerful three step real estate buyer lead generation model can boost your business? I can.

Top List of World’s Most Expensive Office Markets And Experience Fastest Rent Growth

Friday, January 29th, 2010

London’s West End, Mumbai, the City of London and Moscow are the top four most expensive office markets in the world. The report tracks the world’s most expensive markets as well as markets with the fastest growing rents over the past 12 months.

The top ten most expensive markets list is unchanged over the last six months; however, several cities’ rankings have changed. Mumbai’s Nariman Point, at $189.51 (occupation cost in US$/sq. ft./annum used throughout this release), rose three places to second. At $180.78, Moscow joined the top five, jumping two spots to fourth overall. Tokyo’s Inner Central Five Wards and Outer Central Five Wards fell to fifth and sixth, respectively. Midtown Manhattan is the priciest market in North America, at $100.79, and ranks #12 worldwide.

Singapore led the list of markets with the fastest growing office rents, with occupancy costs increasing 83% during the past year. North America accounted for more than one-third of the top 50 markets with fastest growing rents, including two in the top 10: suburban Los Angeles, with year-over-year rent growth of 45%; and Edmonton, Canada, with 43% rent growth over the last 12 months.

In Europe, the rents grew fastest in Moscow, with a 65% increase, and Oslo, with a 49% increase.

Of the 171 office markets monitored, 85% saw rents rise in the 12 months ended September 30, 2007.

Asia Pacific :

Singapore jumped from 24th to 11th most expensive globally, as rents rose to $102.37 over the last 12 months. Occupation costs in Tokyo’s Inner Central Five Wards rose to $178.61, while the Outer Central Five Wards increased to $154.56. Brisbane, Australia joined the top 50 most expensive, coming in at number 47. In terms of rent growth, Mumbai’s Nariman Point posted an increase of 55%.

Europe :

At $328.91, London’s West End once again was the world’s most expensive office market. Occupation costs in that market are 82% higher than the City of London, where occupation costs rose to $180.80, the world’s third most expensive. Also notable in the region was Warsaw, where rents jumped 47% in the last year.

Americas :

Five North American cities are among the world’s Top 50 most expensive office markets: Midtown Manhattan (12th); Calgary Central Business District (CBD) (34th); Toronto CBD (35th); and newcomers suburban Los Angeles (36th) and Downtown Manhattan (46th). Rio de Janeiro rose to $65.35 (33rd), while Sao Paulo inched up two spots to 40th at $59.25.

Top Ten Most Expensive Markets (In US$ per sq. ft. per annum)

1. London (West End), England
2. Mumbai (Bombay), India
3. London (City), England
4. Moscow, Russia
5. Tokyo (Inner Central), Japan
6. Tokyo (Outer Central), Japan
7. Paris, France
8. New Delhi, India
9. Dublin, Ireland
10. Hong Kong

Top Ten Markets with Fastest Growing (In local currency & measure)

1. Singapore
2. Moscow, Russia
3. Mumbai (Bombay), India
4. Manila, Philippines
5. Oslo, Norway
6. Bangalore, India
7. Warsaw, Poland
8. Los Angeles (Suburban)
9. Edmonton, Canada
10. London (West End), England

Houston New Homes at Their Best

Friday, January 29th, 2010

Texas is the second biggest state in the United States, and it has some of the biggest cities in the United States as well. This means that there are plenty of jobs, but also that there is plenty of crime, pollution, and crowding to deal with when it comes to living in and near these cities. Moving into these areas means hunting for a home in an acceptable neighborhood or a nearby community, but that could mean settling for a home that is not your ideal. For some people, new homes are the only option, and that can make it difficult to choose a house when they are moving to a heavily settled area.

Luckily for that kind of person, there is an option that is perfect for them going up right in Houston. New homes are in construction in the Houston area right now in beautiful, master-planned communities. Communities are being constructed right now in English Regency Style architecture and with enough amenities, both man-made and natural, to please even the pickiest home seekers.

Communities are going into construction in the heart of the city of Webster, nestled comfortably between Galveston and Clear Lake. The community offers a bit of something for everyone, with plenty of comforts and conveniences for people from all walks of life and with all kinds of differing needs.

These lovely homes are available in both single family designs and as custom single family homes right in the shadow of Houston. New homes are being built every day as people purchase property in the area, with just over 350 homes plotted in the spacious 538 acre community. These homes are being carefully planned in a unified style for the aesthetic pleasure of residents and visitors alike. The entire community is being fully landscaped as well, with the houses, town center, and club house all under landscape design.

The community features many amenities for residents to take advantage of, not the least of which is the thriving town center with luxury apartments and townhomes. The town center is being planned to feature a bustling commercial district to allow residents to buy whatever they need right there in town. There will be shopping and entertainment available, entertainment for residents and guests, and potential jobs for people in the community to work within walking distance of home.

The community also features plenty of options for natural recreation, including the boat docks that are an option on many of the custom single family homes. Keep your boat at your own private dock along one of the canals, pull it out of the water back at the club house, or leave it safely in place at the Marina if you prefer. You can spend a day on the water of Clear Lake, enjoy the beautiful club house and community pool, or have a lovely picnic with your family one the shores of the lake instead.

If you would rather prefer some dry recreation, take a hike along one of the many nature trails that cross the community, and enjoy recharging outdoors while you wander. Eventually you will come to the 35 acre nature preserve that is situated along Clear Creek, where you can enjoy the great outdoors for hours before retiring to your home.

Even better than finding a perfect home for yourself and your family in this kind of area is finding a brand new home to move into, and in Houston, new homes like these are a rare and valuable commodity. You can spend many hours delighting in your brand new community and your easy commute into the city, but only if you act quickly to secure yourself a home and settle into this community.

You will find that the many amenities are more than compensation for the price you pay for a home in the community, the prices of which range from just over $200,000 to over $2 million. Any kind of person or family can find a beautiful new home to settle into, and you will have the joy of knowing that you are the first people ever to live within the walls of your new home in your brand new community.

Edgewater is the Bay Area’s newest mixed-use, master-planned community on 538 acres in the heart of Webster, Texas. Visit http://www.edgewaterwebster.com for more information.

Singapore Property Investment Sales Market Hits All-Time High Of $50.78 Billion

Thursday, January 28th, 2010

The Singapore property investment sales market went through an extraordinary year in 2007, experiencing the highest volume of annual transaction in the past decade. Property market fundamentals remained strong throughout the whole year, with total investment sales recorded at $50.78 billion to-date, setting a new benchmark. This was 66.0% higher than the historical high of $30.57 billion recorded in 2006. The robust momentum in the investment market was largely driven by active acquisitions of development sites by developers in both the private and public sectors.

The private investment sales market took the lead in 2007 to-date, accounting for 78% of total investment sales or $39.63 billion. Public sector land sales were also brisk, contributing the remaining 22% or $11.15 billion. This comprised purchases of government land sale sites (GLS) and the tender awards of luxurious waterfront residential land parcels. The most significant transaction in the fourth quarter so far was the award of a prime “white” site at Marina View (Land Parcel B) to Macquarie Global Property Advisors (MGPA) for $952.89 million ($779 per square foot per plot ratio).

Other notable public sector sales in the fourth quarter (todate) included two hotel sites at Upper Pickering Street and New Market Road/Merchant Road, which were awarded to Hotel Plaza Ltd for $253.20 million ($805 psf/plot ratio) and Park Regis Investments Pte Ltd for $100.70 million ($762 psf/plot ratio) respectively. The government also sold four residential sites in the fourth quarter (to-date) for a total of $760.62 million. Altogether, 36 government sites were bought by developers during the year so far, consisting of three “white” sites, nine residential sites, eight commercial sites, six hotel sites and 10 industrial sites. In addition, five residential sites at Sentosa Cove were sold for a total of $1.11 billion in 2007 year to-date. This included the recent award of the Pearl Island to Ximeng Asset Holdings, a China developer for $215.65 million ($1,350 psf).

In terms of sectoral performance, the residential sector took the lead in investment sales, both in the final quarter of 2007 and for the whole year, where development sites sold through collective sales made up the bulk. Total residential investment sales including Good Class Bungalow (GCB) sales amounted to $30.59 billion in 2007 (to-date), representing 60% of total investment sales and an increase of 94% y-o-y.

A total of 109 collective sales were transacted in 2007 todate, generating investment sales of $13.30 billion, exceeding the $8.20 billion concluded in 2006 and the highest in the past decade. The collective sale of Westwood Apartments set a new benchmark in the fourth quarter when it was sold to YTL Corporation Berhad for $435 million ($2,525 per square foot per plot ratio).

Other notable en bloc transactions in the fourth quarter included The Aspine which was sold to a joint venture between Hiap Hoe and Superbowl for $138 million ($1,870 psf/plot ratio), Makeway View which was sold to Bravo Building Construction for $162.80 million ($1,583 psf/plot ratio) and 15 terrace houses at Jalan Bunga Raya which were sold to a consortium comprising China and local developers. Apart from landbanking activities, there was the purchase of 44 units at Cliveden at Grange by a joint venture between US-based Wachovia Group and City Developments Ltd for a total of $432.40 million ($3,750 psf).

Investment activity in the office sector remained strong throughout the year, supported by strong economic fundamentals. In 2007 so far, office investment sales have generated $14.89 billion worth of sales or 29% of the year’s total investment sales. This was about triple the $4.79 billion recorded in 2006.

The most significant transaction of the year was the acquisition of Temasek Tower by Macquarie Global Property Advisors for $1.04 billion, representing the highest price for any private office investment transaction this year and in the last decade. Notable office sales in the fourth quarter included the Keypoint which was acquired by Allco Commercial Trust for $370 million ($1,186 psf) and Dapenso Building which was sold to KOP Capital for $120 million ($2,023 psf). In addition, 78 Shenton Way was sold to a German fund, Commerz Grundbesitz Investmentgesellschaft (CGI) for $650 million ($1,857 psf).

The industrial sector continued to enjoy good sales momentum in 2007, largely driven by REIT-related purchases and contributed $1.95 billion or 4% to total investment sales. MacarthurCook Industrial REIT (MI-REIT) contributed the bulk of industrial investment sales by acquiring 11 properties for a total of $300.5 million while Cambridge Industrial Trust (CIT) bought 12 properties for $242.8 million in all. Both A-REIT and MapletreeLog also continued to expand their portfolio size and value in the year by acquiring properties for a total of $81.7 million and $62.4 million respectively.

A total of $4.27 billion worth of properties was acquired by S-REITs in 2007 to-date, representing 8% of the year’s total investment sales. Two new REITs were listed on the SGX in the fourth quarter – Saizen REIT and Lippo-Mapletree Indonesia Retail Trust (LMIR). Saizen REIT had an initial portfolio comprising 148 residential buildings located in 12 cities across Japan, valued at a total of $605.80 million.

LMIR Trust’s initial portfolio of seven shopping malls and seven retail spaces found in other malls, all of which are located in Indonesia, were worth a total of $1.0 billion. The number of S-REITs has increased steadily, from seven in 2005 to 20 by end-2007 with a total market capitalization of more than $25 billion. The outlook for the SREIT market will remain favourable with the entry of more overseas REIT issuers. With the support of proactive initiatives of the Monetary Authority of Singapore, the number of S-REITs might rise to 30 by end-2008.

Despite some volatility resulting from the global credit crunch, investment sentiment would continue to remain positive in 2008, coupled with healthy economic development in Singapore. Investment activity in the office and residential markets are likely to continue to outperform other property sectors given the limited supply coming on stream in the short to-medium term. REIT related parties will also continue to lend support to the investment market, showing keen interest particularly in commercial and industrial assets.

Homes That are Priced Right

Thursday, January 28th, 2010

Galveston County new homes are going on the market at prices that might seem a little confusing to those not familiar with the area. There are a lot of factors that influence the property prices in this area, and some of these are surprising. You will find that after a careful consideration of property values in the area this area is one of the best new places to live in the USA.

The main reason that property prices here are the way they are at the moment is that all of the houses in this county are extremely high quality, and were built to withstand the hurricanes which now seldom ever make landfall. You won’t find cardboard box houses or prefabricated homes, because virtually none of these were ever built here. New homes uphold the original design and architectural principles, and this can make the prices of new homes a little higher than you would expect.

However, when compared with the average price of a new home per state, or across the whole country, you find that this area is a largely undervalued property market. Houses in this area are for the most part rather large for their price range, and their proximity to the beach is something that a lot of property evaluators seem to have under-adjusted for.

The Galveston County new homes market is definitely bustling at the moment, although sales have dipped in the last few months in reaction to new sub-prime lending legislation. However, there are still a lot of brand new developments coming up that will have a lot of investment options in the $80,000 – $250,000 range. Most of these are new beach side developments, and will definitely make an excellent long term property investment. Most people don’t seem to realize how fast beach front real estate is being bought up these days!

The benefit of moving here is that you get access to the best schools in Galveston County. Two of the area’s finest schools, Crenshaw Elementary and Middle School and Ball High School are located in the center of the island, so everyone’s child has a chance of attending these schools. You can also have closer access to some of the best beaches, while not having to travel too far to get to the mainland. All it takes is a quick drive over the Route 45 Bridge, which only takes a few minutes.

Galveston Island is quickly becoming recognized as one of the best new places to live in Texas. The low prices of some of the smaller properties make these the ideal “fixer upper” homes for first time or low end buyers. Because these houses are made of sturdier stuff than the homes you’ll find on the mainland, they tend to be a little more laborious to maintain. On the plus side they will cost you far less in the long run to keep in good shape.

If you are more interested in Galveston County new homes then you might end up paying a little more than you think is right – but the prices will still be far lower than a home of equal stature just about anywhere else! The new complex and condominium developments that are going up on and near the beach front are attracting some buyer attention, but the prices are still low enough for them to be an excellent property investment for a first time buyer or a more experienced investor. Whether you are looking to buy to live in your home or to rent it out, one of these homes is definitely worth taking a look at.

On a broader scale property prices in and around Houston have seen a slight decline in the last few months since May 2007. This decline is nearly negligible in light of the massive drops in property prices across the country. The stability of the property market here makes this a market to keep an eye on in the next few years. If you have some spare cash to invest, it would definitely be worth your while putting it into one of the Galveston County new homes.

Tuscan Lakes is built on the premise that the dream of a simpler life surrounded by the soothing beauty of the European countryside can be realized every day – not so far away. Visit http://www.tuscanlakes.com/ for more information.

Real Estate Marketing Tools – 24/7 Lead Generators

Wednesday, January 27th, 2010

When it comes to real estate marketing tools advertising may be the single most important factor in generating sales. The number of people going online is growing, which means that the internet is fast becoming the billboard of many real estate agents.

Visibility online is akin to being able to give your business card to everyone who comes across your online marketing pieces; ads, web site pages, real estate articles, etc. In the end the greater your online presence the more business you’ll generate.

Using online advertising in your arsenal of real estate marketing tools can be even more effective if you put in details of what you have to offer to potential clients. Information that is useful to them, like real estate listings, mortgage financing, house payment calculators, and the like can pique the interest of a prospective buyer to get them to visit your site.

Credit Card Marketing Reports – Mining Prospects Where They Go

Here’s an example that’s a little outside the box. There are easily a million or more people every month going online and searching for credit card related information. A resourceful agent can diversify his income and lead stream by placing credit card marketing reports information on his web site and channelling some of those searchers to his web site.

Almost everybody needs credit to buy real estate, and most can benefit from information that helps them to manage it. So, agents providing this information are connecting with potential buyers where they look for information. If you want prospects you need to go where they go…not where you want them to be.

Farming Expired Listings – When Old Scool and New Scool Marketing Converges

There are old-school real estate marketing tools to use as well, which are still effective and can be combined with online advertising to further generate sales.

Take Farming Expired Listing Systems, for example. By adding a 24/7 hotline number to your ad materials (letters, flyers, ads, post cards, etc) people can call you up at their convenience to get additional information whenever they want it.

You can choose to use automated call systems, or voice mail systems where those interested in your services can leave you a message. Multiple numbers in different ads will also let you know of your ad’s effectiveness in each of your real estate marketing tools.

There are several available products that will let you have one main number, but multiple extensions for the many different listings you may want to advertise.

But if you want to step things up a notch or two and have your callers speak with live operators to handle their inquiries you can always outsource this part of your business. Related companies are willing to take on your needs at competitive prices, with payment dependent on what works best for you.

Versatile real estate marketing tools like these give you greater flexibility in providing excellent customer service. You will generate more sales and referrals when customers feel valued.

In closing, depending on what you feel is best suited for your business, real estate marketing tools can be adjusted to your specifications, and you can always track your performance with them. Productive tools can help you stay competitive and rise to the top of the real estate industry.